Hyundai Brand History

Celebrating Hyundai History at Keyes Cars

If you are looking for a brand that truly stands out with rich history, you need to look no further than the Hyundai vehicles at your local Los Angeles Hyundai dealership. The Hyundai brand is well known for style and innovation, standing for discovery amidst intense individualism. This is a brand that is wonderful for encouraging drivers to be completely in charge of their own destiny, embarking on their own adventures whether close to home or not. One trip behind the wheel of a new Hyundai vehicle from Keyes Cars will leave you with a whole new understanding for this fun, innovative brand.

History of Hyundai

The Hyundai Engineering and Construction Company was founded in 1947 in South Korea by Chung Ju-Yung. It morphed into the Hyundai Motor Company 20 years later and released its first vehicle, the Cortina, with Ford in 1968. But the first true all-Hyundai vehicle was the Pony in 1975. It featured Italian design and Japanese powertrain technology. It took a while for Hyundai vehicles to reach the United States, since the Pony didn’t pass emission standards there. But by 1986 the Hyundai Excel model was Best Product #10 by Fortune magazine thank to its affordability. After that, designs flourished with the release of the midsize Hyundai Sonata in 1988 and the Alpha in 1990. Eventually, the Hyundai brand went through a redesign, displaying itself as a world-class brand. The manufacturer has always emphasized design and currently has a design philosophy known as Fluidic Sculpture, which is inspired by nature.

History of the Models from Hyundai

The Hyundai brand has produced a number of best-selling vehicles. It all started with the 1986 Hyundai Excel which sold 168,882 models in its first year. The Hyundai Genesis was a family-friendly sedan that was named the 2009 North American Car of the Year. And the Hyundai brand continued to stay on the cutting edge by releasing the hybrid-electric FGV-1 in 1995. Eventually, the hybrid electric Hyundai Sonata made a big impact on the environmentally-friendly consumers. This is a vehicle that has been winning the hearts of countless drivers and enthusiasts alike. When you want to see what all of the buzz is about, you will see that taking the time for a test drive at your local Van Nuys Hyundai dealership will be all that you need to show you the craftsmanship, style and true joy that these vehicles encompass.

Buying a Hyundai at Keyes Cars

Are you ready to get behind the wheel of a vehicle that has deep roots in history? If so, the time is right now to make your way to see the team at your friendly Los Angeles Hyundai dealership. Our sales staff at Keyes Cars will be happy to go over all of the differences in the Hyundai models that we have in stock and set you up with a time for a test drive. Call us today for more information at 818-573-2400 or make your way to one of our three Hyundai dealership locations. There’s one at 20539 Ventura Blvd, one at 10240 Sepulveda Blvd and another at 5746 Van Nuys Blvd. We look forward to working with you!

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